Capsule Collection

We know that the fashion system has a significant impact on the world we live in, which is why we always strive to make responsible choices, minimizing waste by optimizing our production processes as much as possible.

In May 2022, a limited edition of bags was created, made entirely from reclaimed warehouse materials.

Here are some details that made this capsule even more special:

For the launch of the new #BiMORZEROWASTE, we organized a picnic at Villa Croce (Genoa) with special guests: our ambassaMORs!

Between slices of focaccia and glasses of juice, our team previewed the Zero Waste project, having our testimonials unbox the bags sight unseen.

What made this collection even more special is that for every sold-out Capsule color, a tree was planted on Treedom, a platform that allows you to plant trees around the world and follow their growth day by day.

The BiMOR FOREST has existed for a year now, but we are finally ready to expand it and introduce it to our community :)))

To emphasize the uniqueness of the Zero Waste Capsule Collection, we chose very special names for the colors of our Yours and Maxi Yours.

Their vibrant color and the collection's connection to nature immediately made us think of flowers: for this reason, the bags share the names of flowers that recall their color and encapsulate a deep and symbolic meaning.